Business Strategy - Business Management Toolbox

Upon completion of this path, participants will be capable of:

• Developing the ability to steer a business in a rapidly evolving economy
• Learning methods: Virtual class / Autonomous learning

• The definition of the strategy
  
• The origins of the strategy
  
• Vision and strategic mission
  
• The values and culture of the business
  
• The strategic capacity of a business
  
• Porter’s generic strategies
  
• The Ansoff Matrix for developing market strategies
  
• Strategy and business models
  
• Portfolio management
  

• Executive of small or medium-sized business
  
• New manager who has acquired sufficient experience to be responsible for a team; person with more than ten years’ experience but no initial training in management; needs to cope with new responsibilities, and needs to learn everything about this new role
  
• SME manager in direct contact with the business’s executives
  
• Young manager in a defined career plan within the business who needs to upgrade and prove his/her knowledge in order to be considered for promotion
  
• Employee aiming at a managerial position
  
• Employee with ambitions of promotion who decides on his/her own initiative to train in order to improve his/her skills and prove they have been acquired.
  
• Self-employed person whose business has developed considerably over the years, and now has to manage people and unite them in respect of his/her vision
  
• New business manager
  
• Person who has recently been given responsibility for managing a project, activity, budget, etc. within a large organisation
  

At the end of the course, participants will receive a certificate of attendance issued by the House of Training.